Tribal Hiring
Written by Erik Hansen Building a great team isn’t easy – it’s hard as hell in any business. No matter what industry, finding the right talent...
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Be different. Be disruptive. Be designful.
Everyone at Mekanic has a strong point of view and we invite you to pick our brains. When we experience something in life that either directly or abstractly relates to branding – we try to get it out here. This isn’t a page where we’ll churn out content to convey our same perspective in different ways. Instead, we’ll share sporadic perspectives to make you think critically and creatively.
The “Rich & Famous Agency” Rant: Pulling Back The Curtain On Why Agencies Suck
Written by Erik Hansen Here is the truth – many businesses and organizations are discouraged from working with an “agency” for good a reason. Who knows...
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Hold The Cheese — Advance Your Conference Theme
Written by Katie Hansen I used to think conference themes were cheesy. I don’t mean theme as in an “Under the Sea” ambiance you’d expect at Senior...
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What’s All The Logomotion About?
Written by Erik Hansen It’s been about a decade since I first read The Brand Gap by Marty Neumeier. It was a simple statement on page one that...
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Where A Shop-hater Shops
Written by Katie Hansen Somewhere along the way I transitioned from a mall rat maven to a shopping center cynic. I’m sure it happened organically with some...
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Does Your Conference Brand Have Balls?
Written by Katie Hansen Conferences present a ball pit of topics, products, programs, services, speakers, communities, sponsors, campaigns and themes. When exposed to independently, these parts don’t...
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