The Housing Collective

Your mission matters.
And your brand should express the impact of what you do.

The Housing Collective is a Connecticut-based organization that functions as a backbone network for ending homelessness and building a better future. To reflect their transformative work, we created a logo concept of a layered house – an echoing effect that represents the various communities The Housing Collective has impacted. Their story is one of service and togetherness, convening other people and organizations in an effort to solve longstanding issues and to set an example for how it can be done. Our engagement with them – which included rebranding, messaging, and web design – was one of the quickest turnarounds we’ve ever done, and certainly one of the most fulfilling.