VIKA

VIKA

Overview

VIKA, a Civil Engineering & Site Design Firm, that has been placemaking throughout Washington, DC, Maryland, and Virginia for four decades.

Mekanic revised the VIKA logo and created an updated brand presentation system that makes the pitch process more streamlined and better conveys VIKA’s capabilities and differentiators. This, along with updated brand storytelling across touchpoints, helped restructure the brand architecture to better reflect VIKA’s authentic value.