CON4MX
Making Compliance a CinchWe built a brand to emphasize how a technology tool makes complex work a cinch. The Mekanic team has worked with Linda Howard on several business initiatives, so when she reached out with an exciting Software as a Service (SaaS) venture project, we didn’t hesitate to jump right in. We learned the reason behind the technology innovation – a rapidly changing healthcare environment that had introduced regulatory compliance shifts. CON4MX had developed a new tool on the Salesforce platform to build, manage, and measure compliance programs against government standards. With a strategy-first approach we swiftly developed a brand system that differentiated the tool in a crowded market and gave the team much-needed momentum to succeed in early years. From brand naming to visual identity, trade show signage and marketing collateral – the Mekanic team worked side-by-side with CON4MX team to build brand solutions that showcased their consultative expert approach, leading-edge technology and customized modules.
Services Rendered
“As an entrepreneur, I have worked with Erik and his team on several ventures over the past six years and continue to lean on their expertise and business acumen to help bring ideas, products and services to life. Most recently we engaged Mekanic to develop the naming, messaging, identity and sales enablement tools for CON4MX – a compliance technology software developed on the Salesforce platform to service the healthcare and wellness industry. From our trade-show exhibitions to our web user interface, Mekanic has helped create memorable and unique experiences for our prospects, clients and our internal team to champion. At various stages of a brand’s lifecycle, Mekanic has helped my colleagues and I navigate the terrain and develop truly unique solutions to our business challenges.”
Linda Howard, Chief Compliance Intellect Officer
